Horticulture & Maintenance Services
Making Stronger Partners
NPP will allocate resources for pooled insurance coverage; provide mini-grants for programming; facilitate collaborative programming; hire and supervise shared staff and event management for groups of plazas; and encourage a range of partnerships among the plaza managers.
NPP will facilitate joint marketing and sponsorship requests for clusters of plazas, on behalf of those partners without marketing expertise or access to corporate sponsors. NPP will seek opportunities for cross-subsidies within the network of plazas citywide.
NPP will actively recruit new applicants to the city’s Plaza Program, and serve as their liaison to the DOT. NPP will regularly engage with elected officials, community boards as well as New York City civic and business leaders to promote the plazas. NPP will use both traditional and social media to generate stories about the positive impacts of the plazas on neighborhood life.